Starting today, Twitter is introducing “Moments” on the platform. The new tab shows a glimpse of what’s happening on Twitter instantaneously. The company says…

Xaxis, the programmatic media and technology platform, announces the MENA launch of its moment marketing solution, Xaxis Triggers. The program aims to allow real-time synchronization of digital…

Changes in the market – demand shifts or internal corporate transformations such as the introduction of new products and services – often lead to…

Burberry recently introduced the first Snapchat show, inviting 100 million users to experience Burberry’s Spring/Summer 2016 collection before it went live on the runway. The…

  The crises hitting the ad industry keep multiplying. Ad-blocking stories have topped the trades and mainstream press for weeks. Talent shortages abound, though…

In a world where Kim Kardashian rules social media and Donald Trump runs for the US elections, it might seem rather easy for things…

Prestige Wealth Solutions (PWS), one of the region’s wealth management firms, has appointed Brazen to handle its PR and content marketing. Brazen will be…

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around…

The B-roll is often mentioned, but how many PR professionals actually use it? More importantly, how many actually know what it is? In short, the…

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart.

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart.

President Obama rightfully labeled the 20th century as the “American Century”; America’s vibrant liberal economy created most of today’s technology and brands, as much…