Earlier this year, Audi Middle East onboarded Chef Izu, a Dubai-based celebrity restauranteur, Chef Izu as its regional brand ambassador. The announcement marked a fresh chapter…
Today’s consumer wants great experiences with brands at every step of their journey. By understanding how everything comes together, using technology smartly, and keeping…
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the GCC’s public…
In her journey to becoming the Group Chief Commercial, Marketing & Product Officer (VOD, Global) at Shahid, Natasha Matos-Hemingway embraced diverse experiences in the tech and…
In the ever-evolving world of Web3 technology, Siegrid Althuizen, the CEO of Skyne, a strategic branding and design solutions firm, shares her journey as…
Taking a trip down memory lane, Noura Souki, Account Director at Cheil, reflects on the remarkable transformation of the advertising industry since her arrival in Dubai…
In the latest episode of Marketplace Middle East, CNN’s Eleni Giokos sees how Saudi Arabia plans to diversify its assets and become a global hub in the multibillion-dollar…
With over 18 years of comprehensive marketing experience in various coaching and GTM strategies, Adeline Chew, currently, Head of Brand Experience at Cheil MEA started…
The newly appointed board members bring a wealth of diverse expertise to the table, enhancing the Society’s capacity to drive innovation and inspiring meaningful…