
October 14, 2022
Netizency’s Social Recap: September 2022 Trends
Ala Shashaa, Analytics Manager at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the GCC’s public sphere and…
October 14, 2022
Ala Shashaa, Analytics Manager at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the GCC’s public sphere and…
October 13, 2022
Walid Ramadan, General Manager of regionally based AdTech solution provider, MMP World Wide explains why businesses literally need to put their ads in the…
October 12, 2022
By Google’s Dana Baddar and Joyce Abou Jaoude
October 10, 2022
Following a successful first year for The Marketing Society’s Scholarship Programme in partnership with TikTok, the Society is delighted to announce that applications are…
October 7, 2022
By Fadi Ali, Senior Managing Consultant in UX & Research at RBBi
July 24, 2019
By Ana Andjelic Alan Turing, WWII-code-breaker and precursor of artificial intelligence, is the new face of the UK’s 50-pound “note” (bill). The entire thing is…
July 22, 2019
Google is closing a loophole that revealed when people were browsing in “incognito” mode, but the fix will leave some publishers defenseless against a…
July 16, 2019
By David Getson Video games inspire a level of engagement and fandom that most brands would kill for. Successful game brands are more than…
July 14, 2019
By Laurent Sirgy In today’s hyper-connected world, data security and privacy are integral in everyday life. Data forms the very foundation of any modern…
July 9, 2019
By Adam Kleinberg Direct-to-consumer (DTC) business models have been heralded as the antidote to disruption. From the moment Unilever wrote a billion-dollar check to…
July 3, 2019
By Anthony Crupi The giddy excess of the Peak TV era has culminated in a sort of option paralysis among consumers, many of whom,…
July 2, 2019
By Anne Connelly We’re at the edge of one of the greatest societal shifts since the separation of church and state. Ten years ago,…
July 1, 2019
Around the Clock Communications (ATC) is the new exciting name in the UAE advertising scene. We have a big mission to disrupt and change…
June 26, 2019
By Drew Neisser There’s tremendous pressure on CMOs to spend their budgets online, particularly at tech companies. For those with a couple of decades…
June 26, 2019
By Caline Malek As the Gulf prepares to embrace the Fourth Industrial Revolution, artificial intelligence (AI) is expected to bring a number of benefits…
June 23, 2019
By Afreen Khan Microsoft opens its first data centers in MENA, the company announced last week at an event held in Dubai. The two…
June 23, 2019
By I-Hsien Sherwood and Ann-Christine Diaz Another Cannes Lions is wrapping, but don’t let its lessons fade away into the summer dog days. If…