In his new position, Omar will continue the company’s growth in the region and its push to shift industries forward.

81% of prosumers in the UAE and 91% in KSA expressed a desire for a frugal world, reflecting a significant move towards a more mindful…

Consumer expectations for digital experiences continue to soar, with 71% of UAE consumers stating that their expectations are far higher now than they were…

Moodley’s academic journey is marked by achievements including an MBA with Distinction from Hult International Business School, Dubai, and a BSc in Electronic Engineering from…

Bain & Company’s recent study highlights growing concerns over the lack of sustainability goals/plans being achieved. 

The rebrand is the culmination of a five-year strategy that has seen the WPP company’s consulting, design, and experience offer expand.

Marketers continue to navigate a turbulent marketing landscape with budgets dropping 20% in 2023 due to economic challenges and privacy restrictions.

Which brands made it to the top?

56% of the people in KSA said they rely on food delivery apps when searching for new food and beverage outlets while 95% consider…

By Manara Global’s Insights Team

The report was conducted by YouGov on behalf of PRCA MENA and surveyed 714 respondents from 11 different MENA markets.

The latest Jais model iteration shows stronger performance across content generation, summarization, and Arabic-English translation.