AstroLabs, MENA’s trusted partner for innovation and entrepreneurship, and TikTok, the popular digital platform, have successfully concluded their flagship partner program supporting small and…

By Andrew Tonks, COO at Red Blue Blur Ideas

Eleven Grands Prix, two Grands Prix for Good, and eight Golds were awarded for the year 2023.

As a business transformation and digital expert specializing in MENA, Cukrowski’s hire further strengthens Valtech’s position in the region.

Havas Middle East has announced three major new appointments to its senior leadership team across functions, in line with its growth. The strategic restructuring…

AB InBev, McDonald’s, WPP, Ogilvy, and Leo Burnett Middle East, shine at the Global 2022 Global Effie Index.

Only 37% of retailers currently have off-site programmatic advertising as part of their retail media/monetization strategy. 48% of brands expect their retail media investments…

Microsoft overtakes Amazon to join Google in the top three and McDonald’s ranked as the most valuable non-tech brand; Coca-Cola rejoins the Top 10.

The study reveals that 44% of respondents across Saudi Arabia, the UAE, Egypt, and Turkey believe their governments share their values compared to only…

Horizon FCB Kuwait announced that it has entered into a strategic partnership with Burgan Bank, the youngest commercial bank and third largest bank in…

HuManagement is now a badged TikTok Creative Marketing Partner with a specialty in Creator Marketing.

UAE consumers rank healthcare (45%) and government services (38%) as top sectors when it comes to providing the best customer experience.