WPP’s GroupM MENA’s former head of digital now is Experience Services Lead for Accenture Interactive in the Middle East.

According to a new report from Accenture to be released this week, disruption from innovative digital technologies could put more than US$575 billion of…

By Brian Braiker There don’t seem to be as many big, outsized personalities in advertising as there were in previous generations. Think Ogilvy, think…

One of the main challenges viewed in adopting Artificial Intelligence is the gender biases available in the data. Hence, as part of an ongoing…

Xavier Anglada, the Managing Director at Accenture Digital and Innovation Lead in the Middle East, North Africa and Turkey, believes that companies have no…