May 26, 2024
Unified Game Advertising Platform – iion Secures First Round of Funding
iion, a unified game advertising platform, has secured seed capital investment from TEN13.vc, a global network-driven venture capital firm.
Adtech
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Read moreMay 26, 2024
KSA’s Advertisers of the Month: May 2024
Find out which three brands ranked the highest in terms of ad awareness growth for May 2024 in the KSA.
Read moreMay 26, 2024
iCubesWire Strengthens its Leadership Team With the Elevation of Erick Maalouli as Business Director
iCubesWire is known for its ad tech solutions, including a content production studio and influencer marketing expertise.
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Seedtag Launches Industry First Generative AI Capability for Contextual Dynamic Creatives
The ad tech company has advanced its capabilities, powered by contextual AI technology, Liz, to offer optimized creatives, allowing brands to maximize attention with…
Read moreMay 26, 2024
Petal Ads Signs MMP World Wide as New Certified Partner
The collaboration will allow MMPWW to expand its portfolio of ad networks to include exclusive Huawei audiences.
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May 26, 2024
MMP World Wide Enters Exclusive Partnership with Bidstack
The adtech provider expands further into in-gaming advertising.
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Hypermedia Joins OOH Intelligence Platform Streach
The move is part of a strategic agreement with Abu-Dhabi-based Seventh Decimal, putting audience measurement at the core of out-of-home trading.
Read moreMay 26, 2024
How Etisalat UAE Called on Dynamic Creative to Dial Up Lead Generation by 3.5X
By Tamer Alphonse, Head of Telecom & Lead Generation Business MENA, and Shinez Chalabi, Business Acceleration Head, at Google
