May 26, 2024
Last Year’s Mobile Marketing Metrics & What They Mean for Middle East Marketers in 2024
By Paul Wright, General Manager, Western Europe and MENAT at AppsFlyer
Android
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Read moreMay 26, 2024
4 Lessons from Apple’s Privacy Push to Help Marketers Weather the Coming Cookie Drought
By Paul Wright, General Manager Western Europe and MENAT at AppsFlyer
Read moreMay 26, 2024
Meta Takes Top Spot in SKADNetwork Ranking in AppsFlyer’s Latest Performance Index
Apple’s privacy changes continue to disrupt both app marketers and mobile media companies, with 25% of total budgets shifting from iOS to Android in…
Read moreMay 26, 2024
Google Introduces the Privacy Sandbox on Android
Search giant calls on other industry stakeholders to join the work to improve ad privacy on its mobile operating system.
Read moreMay 26, 2024
Mobogenie launches new platform to open up app creation
Mobogenie, an Android app development platform and mobile device management apps for PC, unveiled a new app development platform.
