May 26, 2024
Social Media Addiction is Heavily Impacting Arab Youth’s Mental Well-Being
The MENA region has among the highest levels of per capita adoption of social media networks globally, a majority of Arab youth say they are…
Asda'a
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May 26, 2024
Majority of Young Arabs say they will Boycott Brands that Damage the Environment
56% say their governments must set accountable targets to achieve Net Zero emissions.
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May 26, 2024
The 15th Edition of Arab Youth Survey Unveils the Next Generation’s Hopes, Fears and Aspirations
The UAE, Saudi Arabia, and Qatar appear in Arab youth’s top-five list of model nations for the first time in nine years. Young Arab…
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May 26, 2024
BCW Age of Values 2023 Report: Middle East Ranks First Globally for the Shared Values of its Citizens and Governments
The study reveals that 44% of respondents across Saudi Arabia, the UAE, Egypt, and Turkey believe their governments share their values compared to only…
Read moreMay 26, 2024
Saudi Youth Are Charting a New Course
By Sunil John, President – Middle East and North Africa (MENA) and Founder of ASDA’A BCW
Read moreMay 26, 2024
Asda’a BCW Wins Middle East Consultancy of the Year at 2023 EMEA SABRE Awards
Asda’a BCW Arab Youth Survey won EMEA Innovation SABRE Gold for the second consecutive year for Best Agency Thought Leadership Initiative.
Read moreMay 26, 2024
ASDA’A BCW Appoints Rami Halawani as Executive Vice President – Client Services
Halawani, formerly ASDA’A BCW’s Regional Director – Levant & North Africa, joins back from Dubai Chambers.
Read moreMay 26, 2024
ASDA’A BCW Youth Survey: Saudi Youth Looks Ahead to Stronger Relations with the U.S
Saudi youth are more likely to say the US is an ally now than at any point in the last five years. Two-thirds (63%)…
Read moreMay 26, 2024
ASDA’A BCW Launches New ESG Advisory OnePoint5 With Exclusive Survey
Survey shows that nearly two-thirds of businesses in the UAE and KSA lack an ESG framework.
Read moreMay 26, 2024
Meet 30 Under 30 Nominee – Mirna Hammoud
Meet Mirna Hammoud, Senior Account Manager at ASDA’A BCW
Read moreMay 26, 2024
The PR Industry Must Retool And Upgrade Its Competencies For The New Middle East Narrative
Sunil John President – Middle East of BCW and Founder of ASDA’A BCW, shares his takeaways from this year’s PRovoke MENA Summit.
Read moreMay 26, 2024
What Will the Communications Industry Look Like in 2021?
ASDA’A BCW’s Sunil John explores what’s in store for the communications industry in 2021.
