By Sunil John, President – Middle East and North Africa (MENA) and Founder of ASDA’A BCW

Asda’a BCW Arab Youth Survey won EMEA Innovation SABRE Gold for the second consecutive year for Best Agency Thought Leadership Initiative.

Halawani, formerly ASDA’A BCW’s Regional Director – Levant & North Africa, joins back from Dubai Chambers.

Saudi youth are more likely to say the US is an ally now than at any point in the last five years. Two-thirds (63%)…

Survey shows that nearly two-thirds of businesses in the UAE and KSA lack an ESG framework.