May 26, 2024
BPG UAE Onboards Camilla d’Abo as Executive VP for Communication and Content
d’Abo brings over 25 years of expertise in the Middle East MarCom sector, with a proven track record of success in building and leading…
Bpg Group
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Read moreMay 26, 2024
BPG’s CX-First and Strategic Transformation Nets Big Business Wins
BPG aims to disrupt the regional business landscape with a simplified structure to boost agility, resilience, and effectiveness.
Read moreMay 26, 2024
Welcome to the 500 Club
There’s a love-hate relationship with influencer marketing. The need for it, in driving consumer attention is undeniable- 94% of marketers in the UAE believe…
Read moreMay 26, 2024
Protect Your Brand From Influencer Fraud
Taghreed Oraibi, business director at BPG Orange, shares tips on how to address the issue of influencers lying about their real Instagram following. Influencers…
Read moreMay 26, 2024
Results of The 2019 Social Media Influencers’ Survey
BPG Group and YouGov released the results of the 2019 Social Media Influencers’ Survey. This year’s survey focused on consumers’ views about Social Media…
Read moreMay 26, 2024
BPG Group restructures
BPG Group has announced a new enhanced structure with the aim of creating a stronger group-wide strategy and new business development team.
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May 26, 2024
Publicis Groupe announces Publicis90 shortlist
To celebrate its 90th anniversary, has launched Publicis90, a global initiative to support 90 start-ups or promising projects in the digital field. Since the…
