May 26, 2024
The Business of Balancing Visibility and Authenticity
By Shelley Bosworth, Business Coach, and FMCG Expert.
Brand Authenticity
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Read moreMay 26, 2024
Reshaping Communication Ethics in the Digital Era
By Baha Hamadi, Founder & Managing Director, Keel Comms
Read moreMay 26, 2024
Case Study: L’Oréal & UM MENAT Utilize DV Authentic Brand Suitability to Drive Campaign Performance
DV Authentic Brand Suitability helped reduce ad block rates by 82% in L’Oréal Middle East campaign through their media partner, UM MENAT.
Read moreMay 26, 2024
Branding trends businesses should consider in 2017
James Pass, managing director and creative principle, JPd, says firms should get ready to adapt The year has been dynamic, unforgettable and a remarkable…
