May 26, 2024
Creating Brand Magic with an Omnichannel Strategy
Raoul Zenon, General Manager for Commerce at Omnicom Media Group MENA explores how brands and retailers can improve their customer experience.
Brand Communications
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May 26, 2024
UAE Emerges as 3rd Most Trusted Country Across Government, Business, NGOs and Media Institutions
The annual Edelman Trust Barometer released its global findings earlier this month, and UAE has once again emerged as one of the most trusted…
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A New Strategy for the New Generation: Your Favorite Brands Pack
Saleh Lzeik, Head and Marcom Consulting at events directory app Wafy; Mustafa Zaatari, Chief Brand Officer at delivery app ToYou; and Sara Faisal, Senior…
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May 26, 2024
MENA CSR Report 2022: UAE, KSA Continue To Take The Lead in Regional CSR
Cicero & Bernay Communication Consultancy and 3Gem Research & Insights launch the third edition of the annual regional corporate social responsibility survey report.
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May 26, 2024
Bold Agency Celebrates 10-year Anniversary with the Launch of ‘The Bold Group’
The Bold Group: A Saudi integrated creative ecosystem specializing in brand building, brand communication, and brand digital experiences.
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May 26, 2024
Sociate Brings on Board Luxury Furniture Brand, Kit & Kaboodle
Dubai-based agency Sociate Communications signs luxury furniture brand Kit & Kaboodle as its Public Relations client.
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May 26, 2024
UAE Healthcare Platform Housecall Appoints Houbara as PR and Communications Partner
Housecall, a UAE home-grown start-up dedicated to transforming the future of healthcare, has appointed award-winning communications consultancy, Houbara Communications, to drive awareness around its accessible…
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Abu Dhabi Media Appoints Starzplay as the Exclusive Partner for Advertising Sales
Starzplay has been appointed to handle the global rights of advertising sales for Abu Dhabi Media’s entire portfolio.
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May 26, 2024
Worldcom PR Group Welcomes UAE-based ProGlobal to its Network
The Worldcom Public Relations Group (Worldcom), the global partnership of independent public relations firms, continues the expansion of its partnership base by bringing on…
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Feeling Some Techlove
Global marketing agency, Dentsu Aegis Network has launched the latest edition of its Digital Society Index (DSI) survey. The study highlights the change in…
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Brand Communications During Times of Crisis
People seek clarity and guidance from businesses as well during times of crisis. Eimear Lambe, Director of Twitter Next, EMEA and Stephanie Terroir, Head…
