Changes in the market – demand shifts or internal corporate transformations such as the introduction of new products and services – often lead to…

Sarah Personette is Facebook’s head of global business marketing and was the opening keynote speaker at Festival of Media MENA, which was held in…

Havas Media has been named media agency for Ubisoft, a leading creator, publisher and distributor of interactive entertainment and services. The contract spanning across 17…

Unilever MENA enters into a strategic partnership to be Microsoft’s food and drink content partner within the Lifestyle section of the MSN. June marks…