Mnawar Jamil Shourakaa is the founder of and chief copywriter at CopyArabia. With over ten years of experience in both, English and Arabic copywriting…

Global marketing and communications group Publicis announced the signing of a strategic partnership with internet giant Tencent earlier this week at the Viva Technology…

Following Initiative Talks “Stand Out Content”, we catch up with Ramzy Abouchacra, regional managing director of Initiative. Tell us a little bit about Initiative…

Joe Harland, head of visual radio at BBC, started off with how Radio 1 has been the “most influential music radio station of all…

In a world where Kim Kardashian rules social media and Donald Trump runs for the US elections, it might seem rather easy for things…