May 26, 2024
Fill Consumer’s Heart with Experiences, Not Things.
Today’s consumer wants great experiences with brands at every step of their journey. By understanding how everything comes together, using technology smartly, and keeping…
Customer Experience
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Read moreMay 26, 2024
New Research Reveals a Rapid Adoption in Conversational Channels in the Middle East
Research by Infobip shows that the telecommunication sector saw the highest growth in the adoption of conversational channels (89%), followed by the media and entertainment sector…
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May 26, 2024
Hussein Dajani Recognized as Top 50 Customer Experience Influencer in 2024
Hussein Dajani, Ex-Partner, and Chief Marketing Officer at Deloitte Digital Middle East, has been named one of the Top 50 Customer Experience Influencers of…
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May 26, 2024
AI Has the Potential to Redefine the Customer Experience, but Challenges Remain
A panel of international experts discussed the opportunities and challenges that AI can bring to a range of business sectors.
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May 26, 2024
GELLIFY Middle East Launches ‘Luxury Tech CX Observatory’ in Dubai
The observatory will serve as a collaborative environment where luxury brands can access resources, learn from industry experts, and engage with innovative startups
Read moreMay 26, 2024
ServiceNow Survey Reveals UAE Consumer Expectations to Build an Ideal Customer Experience
UAE consumers rank healthcare (45%) and government services (38%) as top sectors when it comes to providing the best customer experience.
Read moreMay 26, 2024
Sprinklr Launches AI+, A New Offering Unifying Sprinklr’s Proprietary AI with OpenAI’s Generative AI
Sprinklr’s proprietary AI, built over the past decade, is focused specifically on deriving insights from unstructured customer experience (CX) data. It leverages more than…
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Building Blocks of an Effective Customer Experience Strategy
Global Chief Experience Officer at Ipsos, Helen Wilson discusses with the Communicate the foundational elements of a CX strategy that can help brands build…
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“Stop Selling, Start Listening.” Enhancing CX in a Digitally Transforming Age
VMLY&R’s Chief Experience Officer, Karen Boswell walks Communicate through the ever-evolving expectations of consumers in a digital age. Find out what it is that…
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Intelligence Report: 62% Companies are Renewing their Long-Term CX Strategy
Brands in the Middle East are ready to bolster digital CX capabilities, 74% of them are set to invest above USD 200K finds the latest…
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WebEngage Report: 12-10PM is Highest-Conversion-Rate Time Slot Across the MENA Region
Retention SaaS leader WebEngage’s Trends & Insights Report 2022, named Cross Channel User Engagement – A Winner’s Playbook, sheds light on some of the…
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TBWARaad Launches Creative-Led Innovation Consultancy Next
Next will merge insight and creativity with innovation and emerging technology to create new customer experiences and unlock opportunities for brands and businesses.
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May 26, 2024
Demystifying Deep Linking to Unlock the Path to Seamless Customer Journeys
By Samer Saad, Regional Manager for the Middle East at AppsFlyer
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May 26, 2024
On the Bridge Where Creativity Met Commerce
VMLY&R’s global leadership breaks down the ‘creative commerce’ approach and other significant factors that marketers need to pay attention to in an era of…
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Paid Social Soars by 22% in Q4 in the Middle East According to New Emplifi Report
Emplifi, the unified customer experience platform, has released the results of its comprehensive analysis of Q4 2021 social media data, offering key insights into…
Read moreMay 26, 2024
Investment in Digital CX Forecast to Increase in 2022
Report launched at the Customer Experience Live Show shows that data analytics, CRM, and AI are the top priorities for companies’ 2022 CX strategy.
Read moreMay 26, 2024
Infiniti Middle East Appoints Publicis Groupe as New Customer Experience Partner
Infiniti Middle East is expanding its global marketing partnership with Publicis Groupe to incorporate CX.
