May 26, 2024
Both organizations enter into strategic partnerships to help clients navigate the changing advertising ecosystem and bridge the gap between the retail and media worlds.
May 26, 2024
Retail Media Networks, popularly abbreviated as RMNs are a type of advertising platform that allows retailers to sell ad space on their digital channels…
May 26, 2024
The new digital media hub aims to empower Middle Eastern youth with the finest in digital storytelling and news stories, offering fresh perspectives, and connecting Gen Z…
May 26, 2024
Only 37% of retailers currently have off-site programmatic advertising as part of their retail media/monetization strategy. 48% of brands expect their retail media investments…
May 26, 2024
Global World Media Services’ agreements will boost the advertising market share and reinforce the brand’s presence of the media entities across the Arab World
May 26, 2024
Saudi Arabia’s prominent tech & startup festival will bring together a global audience of startups, investors, digital enthusiasts, brands, and government over a 2-day…
May 26, 2024
Communicate chats with Cathy Ibal, Senior Vice President, Ad Sales EMEA, CNN International Commercial, to learn more about their Audience First strategy and how…
May 26, 2024
The new short-form video tool by Youtube will be available in beta phase for US consumers.
May 26, 2024
The new report looks into the three new emerging themes in media – pivot, performance, and people.
May 26, 2024
Global marketing agency, Dentsu Aegis Network has launched the latest edition of its Digital Society Index (DSI) survey. The study highlights the change in…
May 26, 2024
Group M releases their mid-year report for the MENA region, which forecasts the future of spending in the region’s media industry for the remainder…
May 26, 2024
Kunal Gupta, CEO of digital media technology provider Polar, explains how the communication industry can seize opportunities and face the unprecedented challenges of these…
May 26, 2024
Social media has become a haven for users to share intimate moments with friends and family. Snapchat is no stranger to such moments and…
May 26, 2024
There’s a love-hate relationship with influencer marketing. The need for it, in driving consumer attention is undeniable- 94% of marketers in the UAE believe…
May 26, 2024
What’s the point of doing something if you’re not having fun? Much of man’s pursuits in life are out of the sheer expectation of…
May 26, 2024
With the rise of e-commerce shopping, redirection of advertising budgets towards digital over mainline, integration of influencer marketing as part of the marketing mix,…
May 26, 2024
It’s always a great travel shot that really triggers the wanderer in a person. These 50 photographs with the hashtag #Landscape2019 ignite the wanderlust…
