May 26, 2024
Hypermedia Wins OOH Advertising Media Rights in Expo City Dubai
Hypermedia – a subsidiary of W Group – has been awarded Exclusive Out-Of-Home (OOH) advertising media rights for the coming 10 years for Expo…
Expo 2020
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Read moreMay 26, 2024
How Dubai Expo 2020’s Hybrid Marketing Approach Captured the Hearts of 250 Million Virtual Visitors
By Google’s Dana Baddar and Joyce Abou Jaoude
Read moreMay 26, 2024
The Key to Successful Account Management in a High-Profile Situation
by Hagar Mahmoud, Account Director at Socialeyez
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Canon Captures Memories from Expo 2020 in a Photobook
Captured by 12 of the world’s leading photographers, Canon is preserving the legacy of EXPO 2020 Dubai for generations to come
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Talabat’s Cloud Kitchen: Food Delivery by Robots & Drones at Expo 2020
Joe Frem Vice President for Cloud Kitchens and Concept across MENA for Talabat decodes the future for food delivery including robots and drones.
Read moreMay 26, 2024
Nissan’s Jumana Hanoud: “Our Objective is to Enrich People’s Lives at Expo 2020”
Jumana Hanoud, General Manager for Corporate Communications at Nissan MEA talks opens up about the vision behind partnering with Expo 2020.
Read moreMay 26, 2024
NAMA Women Advancement Pushes for ‘Breaking Gender Biases in Communications’
Sharjah based establishment for women, NAMA in partnership with advertising giant Memac Ogilvy tackles issues rooted from power imbalance in the communications industry through…
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Cisco Reveals How They Powered Expo 2020 with Quick Tech Solutions
Tawasal Expo 2020 special series meets with the event’s partners and key players.
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The Ad Store Group Hosts 21st International Convention in Dubai
Natalia Borri, President of the Network, chose the Italy-Dubai axis for the annual discussion on the group’s challenges.
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MCH Global’s Ties Handricks: “Each Expo 2020 Pavillion’s Objective Is to Tell a Story”
Tawasal Expo 2020 special series meets with the event’s partners and key players.
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Expo 2020 Dubai: A Powerful Association for Sponsor Brands
YouGov evaluated brand awareness for the Expo 2020 Dubai partners in the pre-launch phase of the event.
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PepsiCo’s Mustafa Shamseldin: “Expo 2020 Is a Chance to Change Consumption Habits and Concepts”
Watch the video to learn more about PepsiCo’s plans for Expo 2020 as official partner.
Read moreMay 26, 2024
W Group’s Hypermedia on Route 2020: The Ultimate OOH Media Experience
How W Group is preparing a future relying on digital advertising combined with big data and measurement.
Read moreMay 26, 2024
PepsiCo Unveils Food & Beverage Innovations Debuting at Expo 2020 Dubai
Combining technology, innovation, and sustainability, PepsiCo is introducing new ways to shop, snack, and drink.
Read moreMay 26, 2024
How PepsiCo Plans To Make The Expo 2020 Dubai Experience Global?
In an exclusive interview, Mustafa Shamseldin, Senior VP & Chief Marketing Officer – Africa, Middle East, and South Asia at PepsiCo shares with Communicate…
Read moreMay 26, 2024
Expo 2020’s Sconaid McGeachin : “Expo 2020 Dubai Remains The 2020 World Expo, Regardless Of The Year It Is Held”
Communicate spoke with Sconaid McGeachin to learn how Expo 2020 has tailored its communication strategy to reconnect with the world this year.
Read moreMay 26, 2024
How Brands Can Take on 2021, One Tweet at a Time
By Antoine Caironi, Head of Revenue Multi-Sectors at Twitter MENA
