The lockdown has introduced a new generation of gamers. In fact, it is being said that there are now as many gamers as there…

WARC, the global marketing intelligence service, released its latest report that focuses on advertising in gaming, exploring the opportunities within mobile gaming, working with…

New report marks the launch of Gameloft for brands. A couple of weeks ago, Paris-based videogame publisher Gameloft, owned by media conglomerate Vivendi, unveiled…

By David Getson Video games inspire a level of engagement and fandom that most brands would kill for. Successful game brands are more than…

By Sharvari Alape  Invasion or Soqor Al Arab, is an Arabic language mobile game that has been launched in 2016. Since then, it has driven…