Social commerce has become increasingly popular nationwide, with nearly half of social media users purchasing a product directly from a social media app or…

By Rasha El Ghoussaini, Head of Industry – Travel, Luxury, and Tech in MENA at Snap Inc.

What young talent look for in a job and how employers can give it to them.

Jon S. Maloy, Regional Creative Director at global experiential communication group Auditoire (part of Omnicom Group), tells marketers how they can truly relate with…

Talkwalker and Khoros Intelligence investigates the nature of GenZ and what makes them tick.

Hussein Freijeh, General Manager of Snap Inc. for the MENA region shares with Communicate about Snapchat’s plans for domination in 2021

Global Web Index report focuses on profiling the Gen Z audience and explains what impacts this generation.