May 26, 2024
Google Expands Testing for Its Privacy Sandbox for the Web
By Anthony Chavez, VP Privacy Sandbox at Google
Global
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UAE Leads Finalist Numbers Globally for Mad Stars 2022
UAE leads finalists tally globally with 176 entries, and Impact BBDO has most finalists of any agency in the world, followed by TBWA/Raad and Jung Von…
Read moreMay 26, 2024
Communiquestion: Not So Hidden Gems
We asked the industry: What is your favorite movie representing women in the workplace?
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Chainalysis Report: Real Estate & Gaming are Growing in the Metaverse
For artists, brands, and gamers, the metaverse is a living reality. Travis Scott’s Fortnite concert was attended by 27 million; JP Morgan just signed…
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Chainalysis Report: Blockchain-Based Virtual Real Estate Prices Soar 879% Over Just 18 Months
Currently, the majority of virtual real-estate purchases are being made for the purpose of ‘flipping’ to turn a quick profit, but this looks set…
Read moreMay 26, 2024
So What Does a Post-Cookie World Look Like? Your 5-Step Checklist to Success
By Wassim Mneimneh, Business Director MENAT at DoubleVerify
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Bayer Appoints Mediacom as Global Media Agency
Mediacom will fully leverage WPP’s Choreograph to deliver the expertise and insight required for Bayer to lead the industry in the critical area of…
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The Next Era of Marketing has Begun on TikTok
TikTok Introduces a suite of new branding, creative, and commerce solutions during the inaugural edition of TikTok World.
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May 26, 2024
The 4 Types of Influencer and How Brands Can Successfully Work With Each
Performance marketing platform Affise on what the four types of influencers are and how brands can make the most out of collaborations with each.
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Tik Tok Celebrates Reaching One Billion Monthly Users
TikTok was launched in 2017 for iOS and Android in most markets outside of mainland China.
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Twitter’s Tipping Feature “Tips” Now Available to Everyone
Crypto-currencies can also be used for tipping purposes.
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How 5G Changes the World and What Comes Next
Tamrakar Rakesh, System Engineer and 5G Standard Expert at Vivo, discusses the 5G great shift and what the future holds for 6G.
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New Gellify Study Finds 18 Leading Companies Stepping Up Innovation with Corporate Venturing
Study includes UAE’s Injazat and Etihad Aviation Group.
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May 26, 2024
Data Reveals the Entrepreneurs Creating the Most Buzz Online
Elon Musk is the most discussed entrepreneur in the world, with 340,957 online articles published in a year.
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May 26, 2024
Five Key Archetypes of Travelers
By Emanuele Veratti, Partner at Bain & Company Milan, and Karim Henain, Partner at Bain & Company Middle East
