The Epica Awards 2022 advertising campaign highlights the PR advantages of entering the competition.

Which advertising campaigns resonated most with a female audience?

Testing of the most requested update will be expanded to Twitter Blue subscribers in the coming weeks.

Feature is now available globally, after being tested amongst a select global feedback group back in May.

By Professor Paul Hopkinson, Head of Edinburgh Business School at Heriot-Watt University Dubai and Academic Director for Heriot-Watt Online

The G42 Expansion Fund, which will be managed by a subsidiary of G42, will focus on accelerating the pace of global innovation by investing…

Release is meant to reflect the platform’s progress over the past decade.

By Anthony Chavez, VP Privacy Sandbox at Google

UAE leads finalists tally globally with 176 entries, and Impact BBDO has most finalists of any agency in the world, followed by TBWA/Raad and Jung Von…

We asked the industry: What is your favorite movie representing women in the workplace?

For artists, brands, and gamers, the metaverse is a living reality. Travis Scott’s Fortnite concert was attended by 27 million; JP Morgan just signed…

Currently, the majority of virtual real-estate purchases are being made for the purpose of ‘flipping’ to turn a quick profit, but this looks set…