
May 26, 2024
From a Transaction to an Interaction: The Emotional Side to Shopping
By Ramesh Redekar, Service Line Leader – Brand Health Tracking at Ipsos, and Mahmoud Shammout, Head of Research & Insights TikTok METAP
May 26, 2024
By Ramesh Redekar, Service Line Leader – Brand Health Tracking at Ipsos, and Mahmoud Shammout, Head of Research & Insights TikTok METAP
May 26, 2024
By the Advertising Business Group (ABG)
May 26, 2024
Research finds that market conditions and privacy changes continue to disrupt app marketers and media companies.
May 26, 2024
The WARC Awards for Effectiveness 2022 in association with Lions, are now open for entries. The global awards, now in their second year, recognize…
May 26, 2024
IPG underscores commitment to creativity with succession moves at FCB.
May 26, 2024
Search giant calls on other industry stakeholders to join the work to improve ad privacy on its mobile operating system.
May 26, 2024
GWI’s Social flagship provides the most important insights on the world of social media, from keynotes on how attitudes are changing to the very…
May 26, 2024
A new Juniper Research study found that global digital advertising spend will increase from $407 billion in 2022 to $753 billion in 2026; representing growth of…
May 26, 2024
Khaled AlShehhi, Executive Director of New Media and Visual Production at the UAE Government Media Office, among the new members.
May 26, 2024
Effie Global unveils revised ranking method to further spotlight quality and marketing effectiveness
May 26, 2024
Sam O’Brien, Chief Marketing Officer at Affise, decodes the many reasons why influencers are not able to make the best of their platforms.
May 26, 2024
CreatorIQ, the international customer intelligence cloud has announced that it has become an official TikTok marketing partner. This will allow brands to access creator and…
May 26, 2024
Algo-commerce platform, Feedvisor reveals e-commerce trends that marketers and organizations need to keep up with an enhancing omnichannel environment.
May 26, 2024
Air Transat, Lebanese Breast Cancer Foundation, L’Enfant Bleu, and Water Safety New Zealand win Grands Prix