Filip Jabbour, CEO, GroupM MENA, on what’s the best and worst thing that can happen in 2016, and his mantra to make it through…

Advertising trade groups spent years developing standards for online ad viewability before they were approved earlier this year. Now, one of the world’s biggest…

In a bid to keep clients from moving their programmatic operations in house, GroupM, the media agency network under WPP, is building a less…