May 26, 2024
Unearthing and Nurturing Creativity: A Personal Journey
By David Balfour, Co-Founder of Lightblue.
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Read moreMay 26, 2024
Socialize Becomes Only UAE Agency to Scoop a Webby for Plus Company’s ‘PlusConnect’
Socialize, the socially-led creative & media agency, has been recognized at the 27th annual Webby Awards this month, for a first-of-its-kind employee relations campaign…
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May 26, 2024
The World Of Work: Building Back Better Through Brand
By Mariagrazia Deangelis, Managing Director at Landor & Fitch Dubai
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Here’s The Solution To Bad TV ADs
By Eric Kallman I think it was Jeff Goodby who used to write about asking his cab drivers what commercials they liked. It was…
Read moreMay 26, 2024
Is human capital our most important asset or not?
The notion of people as assets should stand for something by Sasan Saeidi, managing director FP7/UAE and IAA global vice-president – content strategy…
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May 26, 2024
What GroupM’s millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy,…
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May 26, 2024
What Initiative Riyadh’s millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy,…
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May 26, 2024
What OMD UAE’s millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy,…
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May 26, 2024
What BPG Maxus’ millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy,…
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May 26, 2024
What Starcom’s millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy,…
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May 26, 2024
What FP7’s millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy,…
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May 26, 2024
What GroupM Connect’s millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy,…
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May 26, 2024
What UM MENA’s millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy, it seems…
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May 26, 2024
What MediaCom’s millennial (and non-millennial) want
Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy,…
Read moreMay 26, 2024
What you need to get hired
There’s a common misconception that the only skill required in the advertising industry is creativity. This is far from the truth. A career in…
