In an effort to help its creators get a better understanding of the best social media practices and insights, Instagram launches a special educational…

Hady El Hajjar, Co-Founder and Managing Director of Humanagement, on how to do it right in 2022.

By Baha Hamadi, Board Member for the Public Relations & Communications Association MENA

Global influencer marketing agency, Ykone announces the opening of the first creative hub dedicated to Influencers in Dubai’s Design District

Sam O’Brien, Chief Marketing Officer at Affise, decodes the many reasons why influencers are not able to make the best of their platforms.

CreatorIQ, the international customer intelligence cloud has announced that it has become an official TikTok marketing partner. This will allow brands to access creator and…

Global marketing and communications network, Mullenlowe launches ‘Chocapologies,’ a social initiative addressing the notion of how the internet is becoming a ‘bad place’ with…

Campaign aims to support local businesses.

Influencer marketing agency Brand Ripplr launches the region’s first barter influencer platform.

The Influencer Marketing Benchmark Report highlights how the pandemic affected the world of influencer marketing.

The new guide discusses the most important social, influencer marketing, and analytics trends for the year ahead, and how brands can best leverage them.

By Marta Buryan, social media analyst at Socialbakers