May 26, 2024
TBWARaad Launches Creative-Led Innovation Consultancy Next
Next will merge insight and creativity with innovation and emerging technology to create new customer experiences and unlock opportunities for brands and businesses.
Innovation
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Media Savvy Awards 2022 Now Accepting Nominations
Supported by the Dubai chapters of the Asia Pacific Association of Communications Directors (APACD), and the Public Relations Communications Association (PRCA), the awards will…
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POY Gulf 2022 Winners Are Revealed
Product of the Year awards the most innovative products in the GCC.
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May 26, 2024
How Bentley Markets Itself as a Sustainable Luxury Brand
With a sustainable investment worth £2.5 billion Bentley aspires to transform its entire product portfolio, into a next-generation, digital, flexible, and high-value manufacturing facility.
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May 26, 2024
Wunderman Thompson’s Top 100 Predictions for 2022
The Future 100: 2022 defines trends in consumer behavior and innovation for 2022.
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Why growth hacking is the next big thing for marketing
Sir David Brailsford had a difficult challenge ahead of him.
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May 26, 2024
Break it down: the experts talk innovation
Innovation is hard because ‘solving problems people didn’t know they had’ and ‘building something no one needs’ look identical at first,” said Aaron Levie,…
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May 26, 2024
Oliver’s Twist
Yes, JC or Jonathan Oliver, is every bit as crazy as he looks in the picture and as we got to witness up close…
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Center stage
Similar to the advertising and PR industries, events have a presence that dates back thousands of years. Today, events have evolved to form an…
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PepsiCo sets up innovation center in the Middle East
PepsiCo announced yesterday the opening of its first innovation facility in the Middle East out of Dubai, which will serve as a center…
