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KSA

May 26, 2024
Kekst CNC Expands to KSA, with New Office
With the inauguration of the Publicis Groupe’s business consulting agency – Kekst CNC’s office in KSA, Robert Havnik has been appointed as the Director…

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May 26, 2024
Unveiling Saudi Arabia’s Media Landscape
By Athanas Jamo, Chief Client Director, and Jean Pierre Sakr, Research Analyst, Ipsos.

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May 26, 2024
TBWARAAD Appoints Dan Leach as Managing Director for KSA
The appointment aligns with the agency’s growth strategy and follows the recent establishment of the agency’s new office in Saudi Arabia. The expansion enhances the agency’s presence in the Kingdom, where it has been operating for…

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May 26, 2024
The Current State of Work in MENA
Great Places to Work, acknowledged as the global authority on workplace culture, has empowered organizations with data, insights, and actionable solutions to elevate their…

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May 26, 2024
Navigating Retail’s Future: Saudi Retail Forum 2023 Sets the Stage for KSA’s Vision 2030
Through the SRF, IMAGES RetailME aimed to foster discussions around the retail sector and cultivate a fertile ground for impactful conversations that chart the…

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May 26, 2024
How Durex and Vice Media Group Used Music to Connect with Saudi Youth
Carla Dabis, Commercial Director MEA at VICE Media, explains how Durex and Vice Media Group launched Durex Records to break stereotypes and overcome taboos in the…

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May 26, 2024
7awi Media Group Expands Operations in the Kingdom of Saudi Arabia
7awi is a digital development agency delivering media and advertising solutions targeting the Middle East and North Africa. “7awi” owns and manages a rich and…

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May 26, 2024
Film AlUla Launches ‘AlUla Creates’
New platform aims to empower future generations in film and fashion.

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May 26, 2024
Snap Inc., PwC, and RLC Whitepaper Unveils the Role of Immersive Tech in Transforming the Retail Industry in KSA
Almost all Gen Z and Millennials in Saudi Arabia will be frequent AR users by 2025.

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May 26, 2024
Dentsu MENA Holds ‘Now to Next’ Inaugural Event in Riyadh
Initiative aimed to help brands navigate business transformation.

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May 26, 2024
Memac Ogilvy and Dove Partner to Encourage a Positive Relationship with Beauty for Saudi Girls
Campaign was designed to activate the beauty brand’s Self Esteem Project in the Kingdom.

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May 26, 2024
OMG Launches First Conference in KSA
OMG AI (Augmented Intelligence) will feature marketing thought-leader Professor Scott Galloway.

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May 26, 2024
KSA’s Royal Commission for AlUla Launches ‘The Journey of Hope’ Campaign
The campaign, conceptualized by Impact BBDO, celebrates the second annual Arabian Leopard Day.

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May 26, 2024
PepsiCo Partners with AstroLabs to Empower E-commerce Entrepreneurs in KSA
In line with the Kingdom’s vision to diversify the economy by 2030, PepsiCo — one of the leading global food and beverage manufacturers —…

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May 26, 2024
Carat Bags Hunger Station Media Account in KSA
Pitch aimed at consolidating all media into one agency group.

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May 26, 2024
HungerStation and Wunderman Thompson Tap into the Subconscious to Help People Order Food
The tool also demonstrates ‘compressed commerce’ in action.

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May 26, 2024
YouGov’s Advertiser of the Month KSA – January 2023
Which brands made it to the top?

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