By Paul Wright, Managing Director UK, FR, ME & Turkey at AppsFlyer

Talkwalker, a consumer intelligence and deep listening company, and Khoros, an award-winning leader in digital-first customer engagement software and services, released their annual Social Media…

GfK, a leading provider of consumer and market intelligence, analytics, and consulting services, unveiled an exclusive Consumer Pulse Study for its customers across the…

The UAE and KSA have emerged as regional leaders in the awareness and adoption of Corporate Social Responsibility (CSR) practices based on the findings…

Accenture’s Interactive Lead for the Middle East, David Fregonas explains how marketers can give a direction to their curiosity about the world of Metaverse.