By Erik Matlick Amid heightened concern around consumer privacy, Google is the latest browser developer to make policy changes that impact the use of cookies.…

By Faris Sibai  Augmented Reality (AR) is propelling the e-commerce industry into the future with a model that makes advertising not only personalized but…

By Bassam Mustafa Influencer marketing has seen a major growth spurt, and is currently all the rage. With football superstar Leo Messi kicking off the Expo…

Google is testing a carousel format for text-based search ads on mobile, as the tech giant considers adding more inventory on tiny screens without…

The World Federation of Advertisers (WFA) launches the “Voice Coalition.” The new group is designed to help brands understand more about the impact voice…