Marketing

  • May 26, 2024

    Crossing the divide

    In an era of multi-device ownership, the opportunity to identify, engage, acquire and retain customers more efficiently and effectively across multiple digital devices, sounds…

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  • May 26, 2024

    Handle with care

      **Statutory warning: This article contains the words “stereotype” and “cliché” a number of times and there are only so many synonyms we could…

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  • May 26, 2024

    Market-i win at ESOMAR MENAP Forum 2015

    Market-i, regional marketing research consultancy, won the ESOMAR Best Presentation Award for their paper on Mobile Technology in Marketing Research at the recent ESOMAR MENAP Forum…

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