UAE based social media and digital marketing service provider Dubai Media Network (DMN) says that the ability of social media to amplify word-of-mouth marketing…

As we enter the New Year, it’s important to reflect on how the trends we’ve seen in the past year will impact marketers in…

Hyundai has launched what it claims to be the Middle East’s first digital showroom, in an attempt to change automotive sales by providing customers…

Today’s businesses are under increasing pressure to deliver results because of high demand and increased competition. As a result, organizations – local and global,…

A year after Johnson & Johnson brought Coca-Cola veteran Alison Lewis in as the first chief marketing officer of its consumer business, things are going well, with sales…