May 26, 2024
7awi Media Group Expands Operations in the Kingdom of Saudi Arabia
7awi is a digital development agency delivering media and advertising solutions targeting the Middle East and North Africa. “7awi” owns and manages a rich and…
Media Agency
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May 26, 2024
AppsFlyer Strengthens Footprint in Middle East with New Regional Hire
The company has appointed Sarah Maina to further synergies in its agency and media partner ecosystem.
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Brand New Galaxy and Assembly Win Media Remit for Mashreq Bank
The bank was looking for a tech and data-focused agency with a deep understanding of the MEA banking sector.
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Seven Media lands PR Week Middle East Agency of the Year
Homegrown UAE media agency wins global award at major ceremony in London.
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Why Embracing Change Is Crucial for Media Agencies Post COVID-19
Nourah Al Fayez, Head of Transformation at Google, on how the pandemic has accelerated the need for digital transformation.
Read moreMay 26, 2024
It’s Time For Media Agency Leaders To Suit Up
By Hallie Johnston We all know the doom-and-gloom headlines about the short lifecycle of CMOs, the squeeze on the agency business model and the continuous…
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May 26, 2024
It takes a village
In light of Havas Village Dubai’s September launch, Andrew Benett, global CEO of Havas Worldwide and Havas Creative Group, stopped in for a chat…
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May 26, 2024
MediaCom awarded account for Magrabi Group
MediaCom announces their selection as the agency of record for Magrabi Group throughout MENA. The company is in the middle of rebranding and expansion…
Read moreMay 26, 2024
Why media brands are reviewing their media agencies
A flurry of media companies are evaluating or changing their media agency relationships as they grapple with digital’s increasing influence over TV budgets and…
