May 26, 2024
Data-Driven Marketing Platform MEmob+ Welcomes Near as New Investor
Singapore-based Near acquires a minority stake in MEmob+, owned by Dubai-based Akama Holding, in a deal that values the company at AED91 million.
Memob
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McDonald’s RICC Strengthens Partnership with MEmob+
The new agreement follows a stringent review by McDonald’s global risk assessment team.
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May 26, 2024
The Right Message, for the Right Audience, at the Right Time and in the Right Place
This marketing mantra has remained true for decades but it’s only now that marketers can operate with the confidence they’ve got this right.
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May 26, 2024
An Open Door to Transformative Collaboration
Amer Yaghi, Regional Marketing Director at Ikea Group for UAE, Egypt, Qatar and Oman, reflects on how the retailer navigated the crisis, keeping everyone on…
