May 26, 2024
ASDA BCW Unveils Results for its 15th Annual Youth Survey
Findings highlight stark divide in the perceptions of youth in the GCC states compared with their counterparts in North Africa and Levant
Mena
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May 26, 2024
Digital Turbine Chooses Connect Ads by Aleph as its Exclusive Partner in MENA
The new partnership brings best-in-class mobile advertising solutions to leading agencies and brands in the MENA region.
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May 26, 2024
TikTok Introduces What’s Next: Gaming Trend Report
The report, which is an extension of the annual What’s Next Trend Report, features data and insights exclusive to the METAP region.
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May 26, 2024
TRKKN MENA Awarded Google Marketing Platform Certification & Reseller Status
Omnicom Media Group’s analytics, marketing, and cloud technology consultancy TRKKN has been awarded the Google Marketing Platform Partner & Reseller status in the MENA…
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May 26, 2024
OMG Launches Momentum, its Global ESG Operationalization Solution, in MENA
The ESG extension will help Omnicom’s teams in building frameworks for responsible media investments.
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May 26, 2024
Words of Wisdom
Impact BBDO Dubai is Communicate’s Agency of the Year for 2022. We sat with Dani Richa, Chairman, and CEO for the Middle East, Africa,…
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Communiquestion: Promises, Promises
We asked the industry: What are your New Year’s resolutions?
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Understanding Publicis Groupe’s Power of One Model
Bassel Kakish, Group CEO for Publicis Groupe Middle East & Turkey, explains the Power of One model and how, with the creation of Studio M,…
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Pizza Hut Appoints Publicis Middle East as Creative Agency Partner
Win follows a competitive pitch process taking place over several months.
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What Does the Modern Consumer Want from BFSI Brands?
By Kunal Badiani, Regional Head at MoEngage META
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Home Center’s “Homecoming” Initiative Breaks Major Taboo in the Middle East
Publicis Groupe’s Leo Burnett, Saatchi & Saatchi, Prodigious, and Optix collaborated on the project.
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Meta #LoveLocal Campaign Returns for Third Edition
Initiative supports small businesses during the holiday season.
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Mazen Nahawi Presented with Lifetime Achievement Award by the Middle East PR Association
Group CEO of media intelligence service provider Carma and award-winning digital conglomerate Socialeyez is recognized for his significant contribution to the industry.
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Ghassan Kassabji Joins Impact BBDO as Chief Growth Officer MENA
Kassabji will be based out of Riyadh, KSA.
Read moreMay 26, 2024
Global Women in PR MENA Announces New Board Member
Louise Jacobson, Managing Partner of Brazen MENA, joins board in tackling key issues around the role of women in communications.
