The Family Reunion Show by Adidas, a talk show which Havas Middle East designed and developed the global branding for, generated the creative concept, and is…

Jacob will be responsible for new business and growth across the region.

Here is the exclusive preview of who won what from the region.

From hyper-localized communities and i-commerce to artificial influence and subscription services, influence is set to create a new order of brands 

TBWARAAD Dubai has appointed Paulo Areas to the role of Executive Creative Director, overseeing the creative duties of the agency across all brands and…

Which brands made it to the top?

Infiniti along with Publicis Groupe recently launched a campaign, ‘Taking the Wheel.’ The film reviews the story of working parents juggling their professional lives…

Leading digital marketing group, Incubeta, today announced the opening of new offices in Saudi Arabia, as part of its expansion within the MENA region.…

91% of consumers across MENA made purchases on e-commerce in 2022, up from 87% in 2021. More than half of MENA consumers purchased food…

By Hala Zgheib – Head of Retail, MENA, Snap Inc.

By Gosia Wajchert, Criteo Managing Director, Middle East, and Africa

YouTube announced its partnership with beIN Sports, the official broadcaster of the FIFA World Cup Qatar 2022™ in the Middle East and North Africa,…