WPP’s global media agency, Mindshare was recently selected by food products company Danone to expand their existing business relationship across their entire portfolio.

Advertising trade groups spent years developing standards for online ad viewability before they were approved earlier this year. Now, one of the world’s biggest…

WPP Group’s Mindshare, a global media agency network, was recently rewarded for their creative campaign, titled Keep Our Beaches Clean, taking home two Sapphire…

  Fadi Mouawad has been appointed as regional trading director for the MENA region.

In a bid to keep clients from moving their programmatic operations in house, GroupM, the media agency network under WPP, is building a less…