May 26, 2024
Petal Ads Signs MMP World Wide as New Certified Partner
The collaboration will allow MMPWW to expand its portfolio of ad networks to include exclusive Huawei audiences.
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Read moreMay 26, 2024
MMP World Wide Acquired by LifeOnScreen in Deal of More than AED 110 Million
Leading programmatic company inks agreement with digital out-of-home tech company.
Read moreMay 26, 2024
MMP World Wide Becomes First Local Marketplace in GCC To Join the Trustworthy Accountability Group (TAG)
The company will now progress towards TAG’s certifications to tackle ad fraud, malware and promote better brand safety in the region
Read moreMay 26, 2024
MMP World Wide Unveils Exclusive Partnership With DynAdmic
The strategic alliance will strengthen MMPWW’s commitment to brand safety, utilizing DynAdmic’s unique proprietary technology to contextualize at scale.
Read moreMay 26, 2024
Data Clean Rooms Aren’t a Loophole… They’re the Future of Digital Advertising
By Nader Bitar, Managing Director at MMP World Wide
Read moreMay 26, 2024
MMPWW Announces Exclusive Tech Partnership with Aqilliz in MENA
The partnership will see Aqilliz providing its patented decentralized cleanroom technology for compliant audience engagement.
Read moreMay 26, 2024
Amazon’s Ad-Tech Advance on E-Commerce
By Nader Bitar Earlier this year I wrote about how Amazon tends to disrupt and realign any industry it chooses to lay claim to.…
