May 26, 2024
Pikasso Awards 2021-2022 Lebanon and Iraq Winners Unveiled
Jordan, Algeria, and Mali editions will be held later in February.
Outdoor
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RMS’s Nezar Nagro On What the Future of OOH in KSA Holds
New win by RMS Outdoor illustrates the fast change of pace in the KSA market.
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“Print remains the backbone of any brand campaign”
By Ayman Aly, senior regional marketing manager, Canon Middle East Most organizations have one aim: to grow their company into a successful business. The…
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May 26, 2024
Digital meets outdoor in this latest partnership
Spending on the technologies and digital transformation that enable Smart City initiatives is expected to accelerate over the 2016-2021 forecast period, reaching $2.30 billion…
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May 26, 2024
Behind the scenes of the largest video billboard in the region
Thirty days and 50 people achieved the feat of assembling the Middle East’s largest video billboard in Dubai, UAE. Spanning across 1,600 square meters…
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May 26, 2024
Out and about with Sami Al Mufleh, CEO of Hills Advertising
The growth of digital may not have killed traditional media, but it has resulted in a 40 to 45 percent drop in outdoor ad…
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May 26, 2024
LED forth
In mid-January, Group Plus, Plus Holding’s outdoor media subsidiary, signed a ten-year contract for a network of 12 LED signs around the entrance of…
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JCDecaux unveils first digital screen network in Oman
JCDecaux SA (Euronext Paris: DEC), the global outdoor advertising company, has unveiled a new network of HD (high definition) digital screens at Muscat…
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New social platform could revolutionize outdoor digital billboard advertising space
A Dubai-based startup, Deehubs, has developed a social media platform that connects outdoor digital billboards with audiences in a power play that could…
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BMW first to use DOOH screen at DIFC to launch its i8 sportscar
Elevision Media, which owns and operates the LED screen at the DIFC, will be supporting the launch of the new BMW i8 with…
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Elevision Media launches new DOOH space in the DIFC
Elevision, a digital-screen media company that owns and manages a network of real-time screens inside premium properties, has launched a new outdoor LED…
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JCDecaux unveils its first digital iVision airport network At Dubai International
Outdoor advertising company JCDecaux SA, in conjunction with Dubai Airports, announced today that its subsidiary JCDecaux Dicon has unveiled a network of high definition digital…
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JCDecaux wins a 10-year advertising concession in the Sultanate of Oman
Multinational outdoor corporation JCDecaux has won a 10-year exclusive advertising concession in the Sultanate of Oman for the Muscat International Airport and Salalah Airport. This…
