Product of the Year awards the most innovative products in the GCC.

Product of the Year shares a closer look at the major trends defining the post-COVID consumer in the Middle East. 

Zeina Estwany Barakat, CCO ME & Partner at Product of the Year, on how innovation can be sparked by chaos. Businesses simply cannot operate…

In September, Product of the Year (POY), an independent awards program recognizing consumer-voted goods held a panel discussion under the theme “Getting Under the…

  In the first of its POY talks series, Product of the Year (POY), an independent awards program recognizing consumer-voted goods across 42 countries…