Adform, a global independent advertising technology platform, has opened its first office in the region in Dubai. The operation will provide on-the-ground support Adform’s…

TF1 Group announces that it has taken a majority stake in programmatic media company Gamned, which was founded in 2009 by Olivier Goulon and…

Christos Solomi is the executive director of programmatic at Omnicom Media Group MENA. 1. To a layperson, how would you explain programmatic TV? Most…

MENA Market Place (MMP) describes itself as a “premium programmatic advertising marketplace enabling leading publishers and premium brands to better monetize their digital advertising…

Appetite Creative Solutions, the creative technology agency for innovative digital solutions, has launched Liquid Skins, its Programmatic Guaranteed solution allowing high impact creative, delivered…