McDonald’s has selected Publicis Groupe to handle its consolidated business portfolio in the GCC region.

Win builds on and consolidates a longstanding and trusted partnership between the two businesses.

Publicis Groupe has announced a simplified structure and new leadership positions for its media arm, Publicis Media. “We are driven to get to the…

The French advertising and PR firm announced, on October 29, the acquisition of RUN, a real-time data management and multi-channel programmatic buying platform. Headquartered…

  Publicis Groupe is back on track with its digital acquisitions only months after its failed merger with rival Omnicom, and it’s going big.…