Infiniti Middle East is expanding its global marketing partnership with Publicis Groupe to incorporate CX.

Bassel Kakish will be taking the helm effective immediately.

Thamer will head all the Groupe’s operations in Saudi Arabia and work with senior management to help clients win in a data-led, digital-first world…

Following a competitive pitch process, Abu Dhabi-based F&B company Agthia Group’s Al Ain Water has appointed Leo Burnett MEA as its creative agency. The…

In June 2017, Publicis Groupe announced that it won’t be participating in events and awards until July 1, 2018. In this year, it would…

McDonald’s has selected Publicis Groupe to handle its consolidated business portfolio in the GCC region.

Win builds on and consolidates a longstanding and trusted partnership between the two businesses.

Publicis Groupe has announced a simplified structure and new leadership positions for its media arm, Publicis Media. “We are driven to get to the…

The French advertising and PR firm announced, on October 29, the acquisition of RUN, a real-time data management and multi-channel programmatic buying platform. Headquartered…

  Publicis Groupe is back on track with its digital acquisitions only months after its failed merger with rival Omnicom, and it’s going big.…

  While Adage reported that Maurice Levy would remain chairman-CEO of Publicis Groupe until 2017, and the Wall Street Journal claimed that the group…

Last week, Publicis Groupe  and Adobe announced the launch of the Always-On Platform, an end-to-end marketing management platform from Publicis Groupe that automates and…