Retail Media Networks, popularly abbreviated as RMNs are a type of advertising platform that allows retailers to sell ad space on their digital channels…
Ramadan presents a golden opportunity for consumers to slow down, browse and interact online and in-stores. Hence, opening the floor for brands to leverage…
US-based independent research consultancy, Forrester, has just released its analysis of the seven major media agency groups based on a wide range of capabilities…
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