Zadi Hobeika rejoins Snap Inc. to drive performance advertising solutions.

Study predicts that AR is the future of mobile engagement, driving enhanced interactions with brands, elevated consumer experiences, and increased purchases.

Julie Bogaert, Head of EMEA Talent at Snap Inc., joins from partnerships role at Facebook.

The third edition of the Snap Partner Summit has something for everybody.

Marketers are increasing their attention towards the GenZ audience group as they move into more lucrative spending brackets. Snapchat’s main demographic has long consisted…