May 26, 2024
What Does the Middle Eastern Music & Tourism Industry Have to Offer?
As the Middle East continues to make global headlines by becoming an international hub for hosting mega-events, the region’s sports and music tourism sector…
Sports
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The Corporate Athlete
By Alex Andarakis, Managing Director & Founder of Andarakis Strategy & Management Consultancy
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Nike Middle East Lends Its Voice to the Kids with “Sport is Never Done” Campaign
The initiative aims to shed light on the hidden and long-term benefits of sport.
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Starzplay Launches New Sports Offering
Starzplay Sports aims to disrupt live sports streaming in MENA.
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YouGov Study: Uncovering the Socially Responsible Sports Fan
YouGov’s new report, Global Sports 2022: Uncovering the Socially Responsible Sports Fan, is an in-depth analysis of the sports fan of today, their profile…
Read moreMay 26, 2024
Viewable History- Five Most-Watched Sporting Events In the World
There is more content out there than at any other point in time. Some moments get more eyeballs than others, though. Communicate looks at…
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May 26, 2024
Vuclip partners with World Wrestling Entertainment
Vuclip, mobile video on demand [VOD] service for emerging markets, has announced a partnership with the World Wrestling Entertainment (WWE) Ltd. to provide WWE…
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Second becomes first at the FIFA World Cup
It occurred to me when I was in Brazil for the World Cup that when the 2010 tournament kicked off in South Africa,…
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Right Match
In the Lebanese shy sports marketing environment, some local brands are still making it After the 2014 Winter Olympics in Sochi and the…
