May 26, 2024
Spotify Arabia’s 5-Years Wrapped
Looking back on last year’s coolest moments, we can’t forget to shout out the brands that nailed it, keeping up with their ever-evolving consumer…
Spotify
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Spotify Launches Equal Arabia To Empower Arab Women in the Region
Spotify releases a short film in collaboration with the Mega Star Carole Samaha to launch Equal Arabia
Read moreMay 26, 2024
The Curation Generation: How UAE Millennials and Gen Zs Are Redefining Digital Audio
Spotify unveiled the UAE edition of Culture Next, the Annual Global Culture & Trends Report. This year’s report explored how Gen Zs and millennials…
Read moreMay 26, 2024
How Can Advertisers Navigate The Recent Changes In The Podcast Landscape?
By Chirag Desai, CEO of Amaeya Media
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A Year Like No Other
Carlos Estrada-Ruiz, Digital Analyst at digital marketing agency Netizency, recaps what 2020 meant for social media platforms and what may be in store for…
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The Changes Happening In B2B Marketing
WARC and Spotify team up to publish a report that looks at themarketing trends in the tech and telecoms sector.
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Spotify’s Claudius Boller: “We Know That Now More Than Ever, Listeners Expect Highly Advanced Personalization”
Communicate spoke with Claudius Boller, Managing Director for Spotify in Middle East & Africa to understand what to expect in the world of audio…
Read moreMay 26, 2024
Audio Marketing: Are You Ready to Talk the Walk?
Communicate’s latest issue is out. This quarter, we deep-dive into the promise of audio, exploring the marketing potential of podcasts and music streaming platforms,…
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May 26, 2024
Audio Everywhere You Go
Marco Bertozzi, Vice President, EMEA Sales & Multi-market Global Sales at Spotify, tells Communicate what users were listening to while social distancing was in effect around…
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The Spotify Experience
Digital Advertising Specialist Chris Gregory-Pasha reflects on what the Joe Rogan deal really means for the future of podcasts on Spotify. Hands up who…
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Spotify Expands In MENA?
By Maximilian Gower On MENA level, Spotify have shared “Culture Next” which was a study with lifestyle bloggers from around the region to understand their…
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May 26, 2024
Podcast Ad Market Could Reach $1.6bn by 2022
WARC, the international marketing intelligence service, forecasts podcasts to account for 4.5 per cent($1.6bn) of global audio advertising spend by 2022, which his the…
