The report highlights emerging opportunities for brands and marketers to connect with audiences.

By Mit Parekh, Manager, Brand and Commerce for Insights Division at Kantar, and Ankit Dhingra, Director, Brand and Commerce for Insights Division at Kantar

Independent Global PR giant Edelman said it will “part ways with clients” that don’t adhere to its new environmental, social, and governance guidelines (ESG).

New research from WFA analyzes the MEA region’s progress on the sustainability front.

By Rohit Jaiswal, COO, Dabur International Ltd If you prefer a brand because it is ethically sourced, locally produced or it contains components made…