By Sharvari Alape  The topic of blockchain is being increasingly discussed in the region as brands realize the potential behind the concept. Coinciding with…

The fifth edition of the Media Consumption Forecasts by Zenith sheds light on the rise of mobile internet usage globally, along with the popularity…

A Research conducted by the World Advertising Research Center or WARC on Global Advertisement Trends for the year 2019 uncovered that online advertisement has…

By Ana Julia Olivera Advertising plays a significant role in today’s world. Countries have relied heavily on branding themselves to attract tourists and bring…

By Afreen Khan C2 Comms describes themselves as not just “any” advertising and branding consultancy agency, but importantly seekers of change and creating new…