May 26, 2024
The Automotive Industry Maximizes on a Tactical Marketing Approach for Ramadan
By Anja Petrovski, Marketing Director at Volkswagen Middle East
Volkswagen
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Read moreMay 26, 2024
Volkswagen Amplifies #NotWomensFootball Campaign Ahead of Tournament in Qatar
#NotWomensFootball is a global campaign launched in line with the 2022 UEFA Women’s Championship, focused on the Brand’s aim to demonstrate support for increased…
Read moreMay 26, 2024
Volkswagen Middle East Launches TikTok Campaign to Promote Aftersales Services
The campaign is part of a wider aftersales initiative by the brand that has already achieved high view rates across platforms.
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Volkswagen Launches Brand Attributes Campaign
Initiative aims to further enhance customer affinity.
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PRCA Pulse: Reaching New Heights Through Collaboration
By Anja Petrovski, Marketing Director at Volkswagen Middle East
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Volkswagen Addresses Child Safety, Benefits of Timely Travel, and Anxiety on the Road
The campaign is supported by a survey focusing on safety concerns that UAE drivers face.
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Volkswagen And Lego: The Collab We Never Knew We Needed
Communicate spoke with Anja Petrovski and Urszula Bieganska to learn more about the new collaboration between the two brands.
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The Shifting Face of Customer Loyalty
Anja Petrovski, Marketing Director at Volkswagen Middle East, unveils what customer loyalty looks like today.
Read moreMay 26, 2024
The Story Behind the Journey
The Journey, a video series created by digital media agency, Socialize and automotive brand Volkswagen combats the unrelatable and inauthentic portrayal of success stories online by featuring a…
Read moreMay 26, 2024
PHD wins Volkswagen Group’s global media account
Volkswagen Group has selected Omnicom’s PHD as its global media agency following a lengthy competitive review. WPP’s MediaCom, which has a lengthy relationship with…
